Pantone colour of the year 2022 brings the digital world into the physical with this BRAND NEW colour (yes, you read right). For the first time ever, Pantone has created a new colour for the colour of the year, showing a clear indication of global transformation taking place.
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VERI PERI, described as “inquisitive and intriguing”, is said to be the “symbol of the global zeitgeist of the moment” and represents the paradigm shift the world is going through, in bringing a whole new perspective on what blue hues entail. A very captivating colour to say the least, Very Peri was designed to speak to our curiosity and glimpse into the future with a new way of thinking. We still find ourselves in stranger than usual circumstances in 2022. But it seems the chaos of the unknown that hit us in 2020 has somehow settled and the world has begun the upturn into a new and exciting transition. The last two years have influenced the world into finding new and creative ways to earn a living and remain socially connected, while staying isolated. The physical and digital worlds have merged in a big way – and will continue to do so. |
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Laurie Pressman, Vice President of the Pantone Colour Institute added “The Pantone Colour of the Year reflects what is taking place in our global culture, expressing what people are looking for that colour can hope to answer.”
Colour, being one of the biggest communication tools of humanity, will have people experiencing Very Peri in a mind-blowing way. Incorporating both gaming trends, the ever-popular metaverse as well the new digital artistic community, this colour speaks to all. How we incorporate this colour into our interiors might seem a bit daring at first, but we’ve embraced the challenge. To see how this futuristic new colour will open new possibilities and brighten up a space to make it truly inimitable, is something we are thrilled about. Find inspiration in our carefully procured mood board, embracing this magical and joyful colour. |
